Building a Successful Student Travel Program by Using Student Ambassadors to Grow Your Program

In this exciting second episode with Carolyn Swaney, we dive into the powerful strategy of using student ambassadors to promote your student travel program. Carolyn shares her proven methods for selecting and empowering students who will work to recruit their peers and help build excitement around your trips. This approach not only strengthens the community within your travel program but also creates authentic, peer-driven testimonials that resonate with other students.

Carolyn offers valuable insights on how to identify the right students to represent your program, how to equip them with the tools they need to succeed, and the best ways to leverage student testimonials for recruitment. From creating engaging promotional materials to encouraging students to share their personal travel experiences, Carolyn's model is designed to build a sustainable, student-driven travel program that grows year after year.

Key Highlights:

  • Building Your Ambassador Team: Learn how to select student ambassadors who are passionate about travel and motivated to spread the word about your program. Carolyn shares tips on what qualities to look for and how to engage them effectively.

  • Leveraging Student Testimonials: Carolyn discusses the power of authentic, student-driven testimonials in recruiting new participants. She shares examples of how student ambassadors can share their experiences to inspire others to sign up for upcoming trips.

  • Sustaining Growth: Carolyn’s approach is designed for long-term success. She explains how student ambassadors can help create a lasting cycle of recruitment, ensuring your travel program thrives and grows year after year.

  • Creating a Strong Travel Community: By involving students in the recruitment process, you’re not only promoting your program but also building a community that supports each other and shares the excitement of world travel.

If you’re looking to build a successful, sustainable student travel program, Carolyn's student ambassador model is a game-changer. Whether you’re just starting out or looking to expand your existing program, this episode is packed with actionable ideas and inspiration for making your travel program more engaging, impactful, and successful.

Tune in to discover how you can use your students to recruit new travelers and create a thriving, student-led world travel program!

If you are looking for additional resources that will help market and build your travel program, be sure to buy The Ultimate Marketing Tool Kit to help grow and expand your world travel program.

Looking for more resources? The Ultimate Group Leader’s Travel Bundle has everything you need to lead a successful world travel program!

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